APRICOT launch their spring/summer 2011 trends

If you haven’t shopped in Apricot, then you’re missing out.

This online and concession-led store throughout the U.K. has been taking the nation by storm, and this season they are hitting the trend set harder than ever.

APRICOT spring/summer 2011 collection

APRICOT spring/summer 2011 collection

The revamp in direction this season shows that Apricot have listened to the consumer, upped their game, and are pushing the latest trends in their droves. Block colour, 70s prints and that’s right, tangerine,  all feature in their latest drops in store and online.

My favourite is the floral jumpsuit (£39). However, don’t despair if that seems too pricey as there are plenty of budgets to suit all with dresses starting from just £10!

For more information or to check out the latest looks, why not logon to www.apricotonline.co.uk

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