Florence Welch opens Harrods Christmas Sale

She has sold some of the biggest selling records of all time and now in a break from tradition Florence Welch (from Florence & The Machine) is set to open the Harrods winter sale tomorrow morning with a string of hits instead of the usual celebrity gathering.

The Chanel muse will entertain guests who are set to purchase a bargain of up to 50 per cent with lyrics from her top-selling album Ceremonials whilst the sale is in full swing.

This is the first time in 177 years that Harrods have chosen a band instead of one guest to open the doors to customers which have included Lizzie Jagger, Mischa Barton and Gemma Arterton in the past.

Doors open at 9am… Happy shopping!


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